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Love Minneapolis is Live!
Posted in Design, Web, links | No Comments This could totally work as our second car…
Most days, I could get away with never getting on the highway…This seems ideal minus the safety factor of needing to have the kids in the backseat pushed up against the back window…
For under 15,000 it’s a pretty sweet deal especially since it claims to run on about $210 of electricity a year… Posted in green, links | No Comments Love this from LifeChurch…
Everybody’s going green.
so i thought I’d provide a few links to some sweet greens: Inhabitat I’m really into this blog lately. So much good stuff, it’s heading to the blogroll. TreeHugger. Deep well of information. Start clicking and you may find yourself at the center of the onion. The Green Guide. Genuinely Practical. Mrs. Meyer’s Clean Day. Mmmm. Lemon Verbena Green Clean. Posted in Design, green, links | No Comments 7 Poor Communication Skills to Avoid
7 Poor Communication Skills to Avoid Posted in Communications | 2 Comments Leopard Feature Love Update: Quicklook is changing my productivity level.
Posted in apple, tech | No Comments TED
I had no idea. TED has a podcast/RSS Video Feed…. Get it here: Zune Podcast Link (Just kidding, I don’t go there…not that there’s anything wrong with it:)
If you don’t listen to TED Talks, you should. If you do listen to TED Talks, listen to some more… Posted in General, links | No Comments Christmas Galore 2007
It’s about time. Office for Mac 2008.
Ars Technica has a first look review of the new Microsoft Office for Mac 2008. I’m oddly excited about this. Everyone knows I’m an Apple Fanboy, and I love Pages, I’m just not so keen on Numbers. Overall though, Microsoft has done something smart with their Mac line of products for years…Office for Windows and Office for Mac are developed separately. Not that they aren’t talking and including similar features, but if you’ve been on both platforms, you would recognize that some features (Mail Merge for one) have been much easier and more robust on the Mac for years. The not so smart thing that Microsoft did, was they didn’t talk internally about cross-platform compatibility. They released the Office for Windows update last year, with no compatibility on the Mac for the .docx file format. — Not so brilliant. Anywho…it really looks like this is a huge upgrade and extremely well designed from a Mac perspective. Can’t wait to get my hands on it…should be available at Macworld next week or sometime in January… Posted in apple, tech | No Comments This is bananas!
Just happen to be googling myself…when I came across this link to a picture of some work I had in this Minneapolis Foundation Art Gallery. It’s really funny. It was a show for commercial designers and the art they do on the job and off the job. Those bananas were the first painting I was ever really proud of. There’s also some business card and logo designs that you can’t make out well in the photo… I just think it’s hilarious that this stuff still lives online somewhere…
Posted in art | No Comments Sanctuary - #25 on the Most Innovative Churches List
To my surprise, I just found out that Sanctuary is on the Outreach Magazine’s Annual Top 25 Most Innovative Churches list.
Tony Morgan posted the list this morning.
It makes me wish I hadn’t been on vacation and had been around to update the website over the last few weeks.
I’m especially excited about this for The Sanctuary CDC. Apparently, we’re on the list for our urban/community focus. Undoubtedly, the CDC is a huge part of uncovering the beauty in North Minneapolis.
We have a class called City Matters that is second to none when it comes to educating and exploring the issues that face the city. I’ve also seen my neighbors go through the Momentum program and come out with a new perspective on their life and self-worth.
And even some of my wife’s former students have gone through the Hip Hop Academy and Beautiful: A Group for Girls.
The CDC is all about transforming the identity of North Minneapolis, and they do an amazing job.
I’m proud to be able to provide support to both the church and the CDC with design, communications and brand development.
Thanks to the list makers.
Posted in General, Leaving Mediocre Behind | No Comments Placate or Initiate
I was at a major retailer that can remain nameless, let’s just call them Bullseye. I love Bullseye. I love how Bullseye takes the time to find the balance of Design and Utility. I love the way Bullseye presents itself and makes itself guest focused. I had a recent experience at Bullseye where i was the guest and I was clearly not the focus…. I recently spent over an hour trying to resolve a “customer service” issue with Bullseye. Out of that hour, I spent at least 45 minutes of my time by myself. Waiting. Waiting…and waiting some more. And while I waited for Bullseye to fix their mistake, I waited by myself, clueless as to what was being done to resolve my problem… And when the manager came back, he made an attempt to appease me with $15 in Bullseye cash. I didn’t ask for it. I’ll be honest, at that point I didn’t even want it. I didn’t want to be placated with their solution, I wanted them to initiate a conversation with me, about what might make me feel resolved regarding this situation. I often placate. I try to silence problems by applying what I think to be the best solution, without initiating a conversation around what might be a real solution for the other party. I think I need to do a much better job of initiating conversations, rather than offering placating solutions…. Posted in Communications | No Comments The Dissemination of Brand Ideas and the Long Tail of Brand Communication
There’s a great new manifesto over at Change This.
Essientially, I think it asks the question: Who else could be your customer if you were not beholden to one idea for brand communication?
In the new age of micro media devices (no longer just 3 major tv networks and 4 major radio networks rather millions of outlets through websites, blogs, podcasts, iptv, and more….) the old idea that your brand represents one message that has to hit a mass of people is slowly dying.
Who could your customer be if you knew you could communicate to them on their time, in their space, in their language and lifestyle?
You’re no longer trying to communicate with 51% of your potential market with one message, but using an array of messages to communicate with 100% of your potential market.
The author asks us to focus on these two imperatives to reach the alternate audience instead of the mass audience:
He offers these steps to reach the alternate audience:
What does this mean for the church?
I hate commoditizing Jesus, but I wonder who we’re missing with the Gospel by deploying mass market campaigns over micro-market campaigns.
Posted in Branding, Communications | No Comments 5 (Six) Dangerous things you should let your kids do:
Gever Tulley’s TED TALK:
What ever happened to the fine art of tinkering?
This talk reminded me that tinkering is how I learned how things work. There wasn’t a toy or stereo or watch or alarm clock that made it to the garbage without me or my brother first taking it apart.
Look around you. What’s broken? Do you know how to fix it? Or do you need to deconstruct it first? This speaks to me on so many different levels. I love TED Talks. Posted in Strategic Planning, links | No Comments no time like the present.
When walking through the Mall of America the other day, my three year old boy saw a napkin on the floor. It was really hard on him. How did it get there? Why didn’t it get thrown in the garbage? Why didn’t somebody pick it up? What will I do today, that isn’t about my job, or leaving my mark, or boosting my ego, but simply about going unnoticed and leaving a positive impact today? Posted in General | No Comments |
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Good Reads  Dwell Magazine   The World Without Us by Alan Weisman   John Adams by David McCullough   The Big Idea by Dave Ferguson   The Omnivore's Dilemma by Michael Pollan   Cook with Jamie Oliver   True Believer by Eric Hoffer |
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About MeJeremy Scheller is Self-Assure. A Learner. Significant. Deliberative. Analytical. A Designer. A Church Communicator. A Pretend Chef. A Geek & A Nerd. |
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On the days when I’m a designer, I’m in Adobe Illustrator all day long. Until now, finding the exact version of a file I want has been somewhat cumbersome. With this 
